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Project Name: Giva
Challenges:Giva is the brand name of a collection of beauty salons for women that has been active in this industry for many years. The brand challenge was defined in the first place as a comprehensive branding program including brand strategy formulation, visual identity design and brand communication strategy. To do this, first market research was done by Vision and then different phases of the project were performed in order
Strategy:Giva brand re-introduced itself to the audience using the concept of “up-to-date care of your beauty” and the slogan “With Giva, always beautiful”
services rendered
Market research / marketing plan / branding and brand document plan / communication campaign